IDENTIM® — Style Guide

Men's Jewelry & Style. Here's how to style it right.

Find out which jewelry goes with your outfit. Our style guide shows you how necklaces, bracelets and rings can round off your look, whether casual, business or street style.

MEN'S JEWELRY
Free Shipping 30-day return policy Engraving available Delivery in 1–3 days
STYLE
STYLE GUIDE

Why accessories make all the difference.

A great outfit isn’t just about the clothes—it’s defined by the details. Jewelry isn’t just an accessory; it’s an expression of attitude, self-confidence, and a keen sense of style. A delicate necklace can enhance an outfit without overpowering it. A ring can emphasize elegance or strength, depending on its design. The goal isn’t to stand out—it’s to look harmonious.
“Jewelry is a statement of style: worn subtly, but chosen with care. It says a lot about you before you do.”
TIP 1
Think of the outfit as a whole
Jewelry should complement your outfit, not compete with it. When wearing minimalist clothing, your jewelry can make a stronger statement.
Matching metallic tones create a sense of calm in the look.
TIP 2
Less is more
One or two well-chosen pieces are enough. A simple silver curb chain with a matte ring looks modern and clean.
If you're unsure, start with a single piece. Your style will develop as you get used to it.
Style types

What kind of jewelry goes with which style?

Type 01 — Casual

Relaxed, yet stylish.

Casual doesn’t mean haphazard. Jeans, a T-shirt, or a hoodie look more put-together when you pair them with small, simple pieces of jewelry. Silver accentuates the cool aesthetic of urban looks, while gold has a warmer feel and adds depth to monochrome outfits. Example: A simple silver necklace worn under a white shirt looks understated yet striking.
If you wear denim regularly, a matte silver bracelet adds a modern touch.
DISCOVER NOW
Type 02 — Business

Make sure you choose the right size

In the office, understated style is key. Jewelry that complements a business look exudes class when worn discreetly. A thin chain worn under a shirt or a ring with a smooth finish looks polished but not flashy. Why it works: Smooth finishes and delicate lines harmonize with suits and formal fabrics. They reflect professionalism, not extravagance.
Gold looks particularly elegant when paired with beige, navy, and brown.
DISCOVER NOW
Type 03 — Street Style

Expression & Statement.

In the office, understated style is key. Jewelry that complements a business look exudes class when worn discreetly. A thin chain worn under a shirt or a ring with a smooth finish looks polished but not flashy. Why it works: Smooth finishes and delicate lines harmonize with suits and formal fabrics. They reflect professionalism, not extravagance.
Combine different chain lengths to create visual depth—50 cm and 60 cm work especially well.
DISCOVER NOW
Material

Gold or silver—which one suits you?

The decision isn't just a matter of style, but also a matter of personal preference. Your skin tone, your outfits, and your daily routine will help you make the right choice.

Silver (rhodium-plated)

Pairs well with cool skin tones, light-colored outfits, and modern looks. Rhodium-plated silver doesn't tarnish and stays bright over time.

Cool skin tones Modern looks Everyday

18K gold-plated

Combines the best of both worlds—luxurious in appearance, comfortable enough for everyday wear. It’s our best-selling category for a reason.

Most Popular Choice All Styles Gifts

Real gold

Pairs well with warm skin tones and bold colors. Durable, high-quality, and a true investment in your style.

Warm skin tones Special occasions Timeless
Chain lengths

The right length for your style.

Length determines how a piece of jewelry is perceived. A necklace that is too short has a sporty look, while a long one emphasizes expression and personality.
45–50
CM
Fits snugly and has a sporty look. Perfect under T-shirts or shirts—barely visible, yet noticeable.
50–60
CM
Classic and timeless. It exudes style and is our best-selling length.
60–70
CM
Eye-catching and bold. Perfect for layering or as a statement piece.
70+
CM
Maximum expression. Perfect for street style and outfits that make a statement.
Tip: Combining two lengths (e.g., 50 cm + 60 cm) creates visual depth and highlights individuality.
Styling Rules

How to Style Jewelry – Do's & Don'ts

That works.

  • Keep the color scheme consistent—silver with silver, gold with gold.
  • Wear a maximum of 2-3 pieces of jewelry at the same time.
  • Match the bracelet and necklace visually.
  • If you're wearing lots of fabric and patterns, keep your jewelry simple.
  • Start with a single piece and develop your style.

Avoid that.

  • Uncontrolled mixing of gold and silver.
  • Wearing too many statement pieces at once.
  • Wearing jewelry without consciously using it.
  • These pieces are too heavy for a formal outfit.
  • Let jewelry take center stage instead of serving as an accessory.
Find your style

Jewelry that suits you. Not jewelry that has to be made to suit you.

Whether sporty, elegant, or minimalist—the right jewelry is there for you every day.

Discover bestsellers Personalize with an engraving All collections